Word: guayabera
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Dates: during 2000-2009
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...moderate, President Barack Obama. Funes had identified himself with the spirit of the pragmatic, bipartisan Lula left in his campaign and met with the Brazilian a number of times. He hit the stump not in the lefty-red attire favored by FMLN leaders (and by Chavez) but in white guayabera shirts. He also assuaged voter fears by convincing his own party to drop its insistence on lifting El Salvador's amnesty for civil-war crimes, on revising the Central American Free Trade Agreement (CAFTA) and on reversing El Salvador's 2001 adoption of the U.S. dollar as its currency...
While the clothes in these new lines aren't necessarily designed differently from nonethnic clothing, some bear striking Latin signatures. The Cubavera and Havanera men's lines feature tops that are inspired by the loose-fitting, four-pocketed guayabera, a traditional shirt that's popular with many Latin men. But the market goes beyond the Latin customer base. Jennifer Lopez, who launched her JLo fashion empire in 2001, has a diverse clientele, as do some of the other brands. Says Feldenkreis: "Our brands have crossover appeal." Republica Trading Co., a small men's apparel brand founded by Rafael Jimenez, started...