Word: gucci
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Dates: during 1980-1989
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...largely phased out its venerable Beetle profile of the 1950s and 1960s for the engineering improvements and angular lines of the bestselling Rabbit in the 1970s, the company is now at work on the aerodynamically sleek silhouette of a new subcompact four-seater design that looks more like a Gucci slipper than...
Unreal or not, people are now bowling to the Beatles, Frisbeeing while learning French, skiing to Shostakovich and jogging to Jagger. The thin wires of the headsets uncoil from Brooks Brothers blazers and Gucci bags, as well as from bib overalls and warmup suits. Commuters, pitchers in bull pens, shoppers hovering over the meat counter and sunbathers soaking up rays are tuning in by the millions. In Houston, prospective buyers of the Sony Walkman, the original device that touched off the craze last year, must sign up for at least a 60-day wait at major audio outlets...
...weekend is wasted.' Houston, which had a dozen cactus cabarets in 1975, now has more than 300, few of which care to emulate Gilley's Dodge City style. The most successful, Fool's Gold and San Antone Rose, are in affluent residential areas and cater to Gucci gauchos. A Houston-based conglomerate, McFaddin-Kendrick, has launched a national chain of 40 western barns that mix country music with disco. In April a Fort Worth entrepreneur plans to open a three-acre C&W supersaloon described as the world's largest nightclub. It will be called Billy...
...Kong firm turns out a timepiece under the Aseikon label, so that all a distributor has to do is strip off the a and the n to get a Seiko. In Milan this summer, police raided a warehouse where counterfeiters made copies of goods sold by Dior, Fendi, Cartier, Gucci, Louis Vuitton, Valentino, Omega and Celine, among other firms. The inventory included 10,000 gold-plated watches and lighters, 8,500 handbags, 400 pieces of luggage, wallets and purses, 600 belts, 120 assorted boxes and trinkets and more than 1,000 umbrellas...
Dior spends $380,000 a year policing its 313 trademarks and employs a staff of three to work solely on counterfeiting problems. Among other odd missions, they once had to stop a Brooklyn pet shop from marketing Christian Dior T shirts for with-it canines. The Rome-based Gucci chain, which has opened 17 specialty shops in eight countries, has offices in Italy, Britain and the U.S. that deal only with trademark protection. At present, the firm's biggest peeve is a string of five false stores in Argentina; they operate under names like Luigi Gucci and Guglielmo Gucci...