Word: gum
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Dates: during 1990-1999
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...April afternoon, sick of hitting the books, I wandered over to Store 24 and bought a pack of baseball cards. Unfortunately, I didn't find any Yankees. That's all right, I thought, it's only one pack. And then it hit me--there was no stick of bubble gum in the middle of the cards...
...true. My first pack was no mistake. The 1992 Topps baseball cards for the first time do not come packaged with a stick of chewing gum. An era has ended...
...Elsewhere, Santana-like Latin percussion and '60s soul grooves join a pastiche of electronically altered vocals and jabbering wah-wah guitars. Songs like Finger Lickin' Good mix live instruments with electronically sampled sounds and fluid tempos -- "switching the rhythm," as the Beasties say, "like another piece of chewing gum...
...facade of the department store GUM would cost a U.S. firm (might it interest Wrigley's?) $400,000. The Moscow historical museum is available (possibly the spot for an IBM ad on random-access memory?) for $250,000. Lenin's marble mausoleum is respectfully excluded from the deal, but two slogan-bearing blimps (for a cold-storage company?) floating above it will go for $60,000 each. A few firms nibbled last week, but none bit. The lead time may turn out to be too short for signing contracts and getting big American ads up by May Day. Even...
...fate of Our Boys. It was a patriotic orgy, although, as the Texas Observer noted at the time, no one uttered a peep about exactly what Our Boys were doing over there when they got caught. One received the impression that they had been mysteriously kidnapped while distributing gum to small children; almost all of them were professional military pilots engaged in the heaviest aerial bombardment in history...