Word: guru
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Dates: during 1990-1999
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When Pierre spotted me--the reporter's notebook was the tip-off--it was clear why I was drawing blanks. He looked nothing like the old photo I had dug up. He had abandoned his Internet-guru getup--the gawky glasses, the long ponytail--and now looked like any other well-dressed, thirtysomething Parisian. No car and driver. No p.r. entourage...
...that an interstate full of delivery trucks will spell the death of your mall. "People will go shopping in stores as a social activity," predicts high-tech guru Esther Dyson, but "there may be a lot of showrooms and fewer places where you actually take things home." Should you buy off-line, automatic in-store bar-code scanning may make checkout lines a thing of the past...
Katie is struggling within seconds. Her Border collie lunges at a trio of sheep, sending them skittering in panic. "Down, Tess," she yells, to little effect. The guru takes her elbow. "We'll try to dispense with some of that energy," he says. Within 10 minutes, aided by a flexible wand and a set of arcane commands--Come bye, Away to me, Take time--he has woven girl, collie and ewes into a graceful choreography of pursuit and capture. The next time Katie calls "Down," Tess prostrates herself smartly. "Look at that," the guru exclaims. "I thought you said that...
...guru is a handsome, 40-year-old Highlander named Alasdair MacRae, widely regarded as the most dangerous of all "dangerous men"--the insider's term for virtuoso sheepdog handlers. The son of a tenant farmer, MacRae is a newfangled sort of celebrity. In centuries past, those who handled sheepdogs were known as shepherds, and their occupation was so humble that many fled to America to escape it. These days, however, competitive sheepherding ranks among the fastest-growing outdoor sports in the U.S. Fifteen years ago, perhaps a dozen sheepdog trials were held each year; now there are more than...
Such dedication is typical of sheepdog trialers--and it is reciprocated. "Dogs give you their all," says MacRae, sipping black coffee. "They return any affection tenfold. They're not gonna say nothin' behind your back." A grin creases the guru's windburned face. "On the whole, they're just nicer than folk...