Word: gutsier
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Dates: during 1990-1999
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...style of Gilbert and Sullivan, hawked Pittsburgh paints with a takeoff on Moby Dick, and decked out Ann Miller with a Busby Berkeley chorus line to trumpet Heinz's Great American Soups. He produced radio ads for the McGovern-Hatfield amendment to end the Vietnam War and, perhaps even gutsier, persuaded Pacific Airlines to let him do a series of ads poking fun at how people are afraid...
Sophomore Albert Chang turned in one of the gutsier performances of the day, saving a match point, before capturing a three-set victory at number-five singles. Chang's match gave the Crimson a chance heading into the doubles competition...