Word: gypsum
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...over last May were FHA mortgages up for appraisal accurate barometer of residential building. Up 15% were sales of big makers of asphalt roofing, asbestos roofings and sidings, cement, gypsum products, insulating lines, other building materials. Fillip: all of their out put was for immediate consumption, not dealers' stocks...
When Sewell Avery (then and still head of U. S. Gypsum) was put in charge of Montgomery Ward in 1931, it was almost two-thirds as big as Sears, Roebuck (in sales), but losing money. Last year Montgomery Ward was over three-fourths as big as Sears, had a record gross of $474,900,000, a record net of $27,000,000. To help Montgomery Ward in this famous comeback, Sewell Avery hired top merchandising talent from other jobs : Walter Hoving from R. H. Macy, Frank M. Folsom from Hale Bros. in California, Raymond H. Fogler from W. T. Grant...
Tall, pink-faced Postmaster General Farley has been doggedly loyal to Franklin Roosevelt ever since pre-Albany days. He has never forgotten that without Franklin Roosevelt's good will he might yet be a saloonkeeper's son who was doing fairly well as a gypsum salesman. As the President's whipping-boy throughout the early New Deal years, Mr. Farley endured much, worked hard, remained financially in debt until he sold his memoirs to the American Magazine for $65,000.* His dream was simple and sublime: to succeed Mr. Roosevelt as President...
Next day at a stockholders' meeting in Chicago, Chairman Sewell L. Avery of U. S. Gypsum Co., which does about 50% of the nation's plaster business, was asked about the entry of Celotex Corp. m the field (TIME, March 6). Said Chairman Avery: "Monopoly in the U. S. is a joke...
...Celotex's products to give it a general line of building materials. It made $736,000 in 1936, $1,267,000 in 1937. This is still cottage size next to the manorial 1937 profits of its two biggest competitors, Johns-Manville Corp ($5,450,000) and U. S. Gypsum...