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Haas Jr., 65, chairman of Levi Strauss & Co., rode to the rescue like a cowboy in copper-riveted jeans. Haas did not need a big hat: he had the cattle. Plopping down $12.7 million of the family fortune, he vowed, "We're going to do what we did with...

Author: /time Magazine | Title: Sport: Deliverance in Denim | 5/11/1981 | See Source »

The great-grandnephew of the gold rush outfitter Levi Strauss, Haas built the jeans-making firm into a sportswear conglomerate that had $2.8 billion in sales last year. Haas, whose family is an anchor of Bay Area society, quietly serves on corporate and charity boards. In a limited partnership with...

Author: /time Magazine | Title: Sport: Deliverance in Denim | 5/11/1981 | See Source »

...this week the club will have drawn more fans to the coliseum than it did in all of 1979. More than 3,000 season tickets have been sold. Said Martin, after signing a new five-year pact: "The only charter we had last year was a bus. The Haases are wonderful people...

Author: /time Magazine | Title: Sport: Deliverance in Denim | 5/11/1981 | See Source »

As for the mercurial Martin, who has brawled, boozed and been fired regularly throughout his tempestuous career, Oakland's sizzling start is vindication of his techniques and his new owners' faith. Irascible Charlie Finley sold the A's last year to the Haas family, proprietors of Levi...

Author: /time Magazine | Title: Sport: In Oakland, a Record Blast-Off | 5/4/1981 | See Source »

The full-day conference--open to the general public--will offer strategy sessions and workshops aimed at organizing a grass-roots movement which could forestall the referendum item on the 1982 state ballot. Flora Haas, a journalist and an adviser to the new coalition, said this week.

Author: By Steven M. Arkow, | Title: Conference to Plot Strategy Against Capital Punishment | 5/1/1981 | See Source »

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