Word: hadly
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Dates: during 1950-1959
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After the decision was made in 1955, Ford ran more studies to make sure the new car had precisely the right "personality." Research showed that Mercury buyers were generally young and hot-rod-inclined, while Pontiac, Dodge and Buick appealed to middle-aged people. Edsel was to strike a happy...
A Taste of Lemon. The flaw in all the research was that by 1957, when Edsel appeared, the bloom was gone from the medium-priced field, and a new boom was starting in the compact field, an area the Edsel research had overlooked completely. Edsel's styling, in particular...
The day before, Curtice and Anderson, friends for 35 years, had joined G. Arthur Brown and their host, George W. Kennedy, board chairman of the Kelsey-Hayes Co., at an exclusive businessmen's duck-hunting preserve on Ste. Anne's Island, on the Canadian side of Lake St...
An hour and a half later, the two had bagged six ducks. Then Curtice sighted a low-flying flock, off to his left. He leveled on the lead duck and fired. At that instant. Anderson stood up, inexplicably lurched toward Curtice, and caught the full blast in his head.* "That...
Gathering in Canberra last week to celebrate their tenth year in office, the leaders of Australia's Liberal Party looked upon their nation's economic progress with warm and prideful eye. Said Prime Minister Robert G. Menzies: "The whole face of the land is being changed. No other...