Word: half-hour
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Major Bowes (CBS Thurs., 9 p.m.E.S.T. ), the perennial Amateur Hour reduced to a half-hour...
Three-Ring Time had no sooner started than NBC, according to Mr. Weber, exerted its options on ten of the 14 stations for the half-hour when the program was being carried; then, opportunely relaxing a tacit rule against beer and ale advertising, announced that it would carry Three-Ring Time. In December six of the ten stations on which the program had started for Mutual were among those carrying it for NBC Blue...
Although it looked good from the ground, the half-hour test was called only "25% successful" because a breeze came up and blew the smoke away. Gary itself was about as clean afterward as before, but citizens of Michigan City-25 miles to leeward-called it a "dirty...
Southern Pines. The President's staging was expert. His train left Washington in midafternoon, arrived in warm, pine-fragrant Georgia the next morning. He motored 40 miles from Newnan to Warm Springs under a cobalt sky, talked happily for a half-hour with Marguerite ("Missy") LeHand, his secretary for 21 years, now slowly recovering from acute neuritis [at the Foundation]. He drank his favorite old-fashioneds at a cocktail party given by Warm Springs Trustee Leighton Goldie McCarthy, 71-year-old Canadian Minister to the U.S., and went to his annual Warm Springs turkey dinner, twice postponed...
...hour later, Press Secretary Stephen T. Early told reporters that the President "might leave" for Washington the next afternoon. This timing caught the lead in all Sunday morning papers, was enough to shake Japanese nerves. After lunch, with only a half-hour's swim in the pool (his favorite single relaxation), the President drove back to Newnan, his face grave. He went without the usual gay hand-waving to the crowds of back-country farmers, out to see the caravan whoosh past...