Word: hamasaki
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...movie Marie Antoinette, with its lush rendering of the decadence of the court of Louis XVI. The rush of young Japanese women to emulate the look of 18th-century French aristocrats has grown from a fad into something of a movement, whose leader is the popular singer Ayumi Hamasaki. It even has its own magazine, Koakuma Ageha, with a circulation of 350,000. If Coppola's movie created the wave, Osaka-based Jesus Diamante was ready to ride it. Established in 2001, the label had offered luxurious clothing styled for a hypothetical heiress with a likeness to French actress Brigitte...
...DAVID BLAINE Street magician sits on pole for 35 hours, then falls 30 meters onto cardboard, wowing his audience with the magic that is gravity THE GRATEFUL DEAD Band to resume long, strange trip with reunion-inspiring Deadheads who have been hacky-sacking outside empty venues for years AYUMI HAMASAKI J-Popster is top female at MTV Japan awards. Her win ensures everyone will remember the name "Ayumi"-at least for the next 10 minutes Losers ROY KEANE Irish captain kicked out of World Cup for divisiveness. Sipping champagne during flight home on private jet, he does deep soul searching...
...Alas, kawaii is famously mercurial. Despite hiring young designers, listening to customers and developing relationships with magazines, no company can entirely predict when teen tastes may change. Sometimes girls want?NOW!?what a famous singer wears in her new video. (Ayumi Hamasaki's flower pins, for instance.) But trendy Tokyo girls soon tire of being copied by their country bumpkin cousins in Saitama and Okayama and start looking for newer, more kawaii looks to sport?almost as soon as they've attached those pins to their lapels. That creates a hothouse environment where a brand can go from unknown...
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