Word: hammered
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Dates: during 1970-1979
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Between the time the hammer hits the thumb and the brain signals the bad news, there is an instant when the victim is at peace with the absurdity of the situation. Mrs. Wallop prolongs that moment of truce longer and more cleverly than most of Peter De Vries' previous eleven novels...
...Hammer Blows. To call attention to its antipollution efforts, Armco Steel ran an ad showing its Ashland, Ky., plant under sootless blue skies. The headline: "Imagine a steel company giving up smoking. Imagine Armco." Potlatch Forests, Inc., a lumber company, has ads with scenes of forests and wildlife. One shows a sparkling, pine-flanked waterway over the headline: "It cost us a bundle, but the Clearwater River still runs clear." The message: Potlatch installed a filter plant to remove wood and bark deposited in the river by its Idaho logging operations...
Charges that phosphates in detergents ultimately kill wildlife in streams and lakes have opened new opportunities for Arm & Hammer washing soda. Ads note that it is phosphate-free and, when added to ordinary soaps like Lux or Ivory, can transform them into heavy-duty cleaners. In the interests of "helping save our nation's waters," the ad lists nine detergents with high phosphate contents and advises housewives to switch away from them-in favor of Arm & Hammer and soaps...
About as crazy as the good old days and Pete Seeger, Peter, Paul, and Mary, and Joan Baez "This land is your land, this land is..." the Ameri-can Indian's communal estate. "If I had a hammer, I'd..." get a sickle. "Any day now, any day now, I shall..." explode! And we memorized the words. Ted Mack brought us The New Chad minstrels with the same voice that brought us Geritol. Even the little girl down the street was learning how to play "folk guitar" and guys with guitars on their backs were wanderin' clear 'round the country...
...first U.S. tour in five years at Manhattan's Metropolitan Opera House this month, is to make folk dance seem almost aristocratic in spirit. What country commoners could ever attempt, let alone master, those split-second polka whirls and partner changes, those muscle-straining priziadkas done at trip-hammer speed, those leaping, Olympic-height splits? This is dancing performable only by a gifted few-a disciplined and rhythmic elite of superbly talented athletes...