Word: handbooks
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...Shulman is neither a professional writer nor an investment counselor; he is the ex-coroner of Toronto, whose spare-time market speculations made him a millionaire. He wrote his book in two weeks, and in five months it has sold 108,000 copies. As a how-to-do-it handbook, it forwards the questionable thesis that what has worked for him can work for anybody...
...Offenses should be as clearly defined as possible and interpreted in a manner consistent with the aforementioned principles of relevancy and reasonableness. Disciplinary proceedings should be instituted only for violations of standards of conduct formulated with significant student participation and published in advance through such means as a student handbook or a generally available body of institutional regulations...
...more for a brand-name drug when the identical compound can be bought more cheaply under its chemical name? The question is naturally tantalizing; it is also current because of hearings before the Senate Monopoly Subcommittee last week and a new book, The Handbook of Prescription Drugs, by Dr. Richard Burack...
...interview Burack says very little that isn't in the Handbook. And he doesn't have to. "It's all in the book," he says, waving around the little blue paperback like a fundamentalist minister displaying his Bible. The bulk of the book is an 85-page series of lists of basic prescription drugs--what they do and how much they cost--with comparative prices of brand name drugs and their generic equivalents...
What Burack is saying is nothing new. That is how the doctors and pharmacists just shrug off his book. But Random House is certain that the Handbook will be a bestseller. For the first time millions of people will have the information at hand, and even if Senate and state investigations accomplish nothing, there will be public pressure. and that is what Burack wants. In Chicago, Washington, and New York bookstores are already running out of copies. And the Coop says they are selling "exceptionally well." Things are moving fast, "and the real promotion has not begun yet," Burack says...