Word: hardener
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...asset to any sales campaign, the West German subsidiary of Japanese Fuji Film wanted a naked woman to adorn one of their five ads in Stern, West Germany's second largest illustrated weekly (circ. 1,600,000). Admen Günther-Jürgen Bahr and Claus Harden of Düsseldorf winced. Nudes are so common in German magazines that Fuji's ad would look like any other page in Stern. How to get the reader to look twice? Bahr and Harden's answer: a nude with a difference-"fat but nice." They assigned...
...only way McGovern might now be denied the nomination, many Democrats felt, was for him to adopt such intransigent positions before the credentials and platform committees that his momentum would abruptly halt, and the uncommitted delegates would harden against him. According to this scenario, he would so antagonize party regulars that his delegates would freeze at 1,300, denying him a first-ballot victory. Then a hemorrhage might begin, with his delegates leaking away to Muskie or Humphrey or a dark horse. But to deny the nomination to a man who had accumulated 1,300 or more delegates through...
Dear Dr. Kissinger, Just about everyone here in Tokyo will be relieved to finally see you step off that plane that seems to have become your second home. Still another postponement of your first visit to Japan since moving into the White House would harden the Japanese suspicion that you attach no urgency at all to the U.S.'s relations with the world's third economic power. Through Japan's photochemical smog, you'll be seeing a paradoxical country where islands of quiet and beauty coexist with urban sprawl, and where modernization has never meant Westernization...
...next week, Nixon mulled over the WSAG analysis. He kept his counsel, but he was visibly angry. "The President was showing the cold fury which only makes him more determined," said a top-level man at State. "You could see the jaw harden, the eyes narrow and become more piercing." Another senior official put it less elegantly. Said he: "You could tell the old man had made up his mind he won't be screwed...
...worst districts, armed robbery eventually took the place of all peace time occupations. The classic reiver anecdote has Auld Wat Scott of Harden being served a pair of spurs in a covered dish by his wife-a hint that the larder was bare and that he had better go rustle a few cows. (Auld Wat is also credited with a memorable remark to a haystack, which he noticed while returning from a raid: "Aye, if ye had four legs ye wouldna stand there lang...