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...slogan, but there's a sense that he's protesting too much. Herbert Hoover once said of Franklin Roosevelt that "he was a chameleon on plaid," and there has been something of that quality throughout Kerry's campaign. He has written poetry and wind-surfed and ridden a Harley. He has played both hockey and his guitar. It was meant to make him seem more human, change the scale, since he looms over the field like a tall dark cloud. For months nothing seemed to work. He still came across as a classic Massachusetts Yankee, easy to admire but hard...

Author: /time Magazine | Title: Campaign '04: What Becomes A President Most? | 2/2/2004 | See Source »

...motorcycle industry has just completed its 11th straight year of growth. Sales were up some 6% in the U.S., powered by what should be a record second half for hogmaker Harley-Davidson. In Europe, Italian manufacturer Ducati sold nearly 7,000 of its $10,000 bikes, a company record. At the other end of the price scale, sales of Hero Honda, India's biggest motorcycle maker, are up 15.3% this year. What's powering the growth? In the U.S., "baby boomers are attracted to the allure of Harley-Davidson," says Ed Aaron, an analyst at RBC Capital Markets...

Author: /time Magazine | Title: World Briefing: Jan 26, 2004 | 1/26/2004 | See Source »

Ironically, Kerry--who even when riding a Harley seems to be the world's least plausible man of the people--is offering the second most aggressive populist pitch among the Democrats--in some ways, a pitch more clever than Dean's. Kerry isn't angry so much as disdainful; the saliva is carefully rationed. He mocks the President's more unfortunate moments, like "Bring 'em on." He does his best work with "Mission accomplished." "The Bush Administration will be measured by those words," he told a crowd in Portsmouth, N.H. "But whose missions have been accomplished?" He proceeded to list...

Author: /time Magazine | Title: Campaign '04: The Fire This Time | 1/12/2004 | See Source »

...search to smaller markets. So when an agency in Sheboygan, Wis., called, "I thought: 'I've got nothing keeping me in New York, so I might as well give it a shot.'" While checking out the agency Jacobson Rost, he grew impressed by its work for clients, including Harley-Davidson and Sargento Foods, and by its professionalism. "I sort of made the mistake of thinking I was going to be the big fish in the small pond," he says. "But as soon as I started to look at the work here, I quickly realized that wasn't the case...

Author: /time Magazine | Title: Hot Towns | 11/24/2003 | See Source »

...eponymous ice-cream war: Joseph Lieberman's staff called TIME to stump for the creation of "Key Limeberman Pie," for "the sweet fellow who wants everyone to get their fair share of the pie," while John Kerry's staff members want a scoop of "Red, White and Blueberry Harley-Riding Kerry," a reference to a recent photo of the Massachusetts Senator astride a hog. The possibilities are endless...

Author: /time Magazine | Title: Dems, With Sprinkles | 7/7/2003 | See Source »

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