Word: harleys
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...long-term growth, corporate pension funds tend to lean heavily on stocks. More than 60% of S&P 500 firms' holdings at the start of the year were in equities. Those firms that bet most aggressively on stocks have been especially hard hit. For example, about 80% of Harley-Davidson's pension assets were invested in equities at the end of last year. Johnson & Johnson's (79% equities) and Exxon's (75%) funds have also been bruised. But the pension pain may be most acute for smaller outfits, some of whose obligations amount to more than 100% of their market...
Ventura entered Minnesota politics in 1990 when he ran for mayor of Brooklyn Park, a Minneapolis suburb, and won, causing a nervous frisson in the state's political establishment. Here was a guy who had campaigned on a Harley. Still, how much harm could this outsider do? He had been elected to a part-time job; most of the work was done by a paid manager, and the mayor's vote counted for no more than those of the six other members of the town council...
...year-old former motorcycle racer from small-town Pennsylvania has this kind of effect on people. There's something about his restless enthusiasm and unpretentious charm that makes you want to hang out with him--and buy his bikes. Just ask Harley-Davidson. The hogmaker fell under Buell's spell 15 years ago when it decided to purchase a 49% stake in the tiny company as a way to attract a younger demographic to the iconic baby-boomer brand. Harley kept increasing its stake over 10 years and finally bought it all in 2003, even though Buell accounts...
...Baby Buell is Harley's precocious child--with its down-home, out-of-the-box thinking, Buell serves as a testing ground for new ideas. At its core is a small-town team designing and assembling motorcycles in ways that give every employee ownership and even resonate with customers. And Buell gives Harley entrée into the sport-bike market and access to its insanely loyal fans, who might cross over to a Harley cruiser once they tire of Buell's adrenaline rush...
With 195 employees--compared with Harley's 10,000--Buell relies on teamwork, ingenuity and a personal touch to churn out top-notch bikes at affordable prices. Its cycles aren't mass-produced, which is part of the allure that distinguishes the brand from better-financed Japanese competitors. "We need to be more nimble and entrepreneurial in spirit to compete against much larger companies," says Jon Flickinger, president of Buell Motorcycles...