Word: harmful
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Dates: during 2000-2009
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...what's the harm in a little sponsorship? The ambitions behind a firm's marketing may offer a clue. "A lot of companies interested in sponsorship would be companies targeting very high rates of growth," says Stefan Szymanski, a sports business economist at Cass Business School in London. "To target a very high rate of growth is often a high risk strategy. High-risk businesses, in recession, tend to go bust." (The reverse can also be true: the stock price of sponsors of U.S. sports stadiums actually outperformed the market in the more benign conditions...
...Sanlu announced a recall of all of its milk powder products made before Aug. 6. Since then, Parents have been lining up at shops around the country to return the company's products. "The serious safety accident of the Sanlu formula milk powder for infants has caused severe harm to many sickened babies and their families. We feel really sad about this," Sanlu vice president Zhang Zhenling told reporters on Sept. 15. He bowed in apology, but offered no explanation as to why the company waited until September to launch a recall when parents began raising questions about Sanlu...
Gossip - evaluative social chat about another person - may not be so nefarious when one desires to protect someone from harm. Hearing gossip that your son's friend is a drug-dealer may aid you in steering your loved one away from a destructive relationship. Gossip may also simply be a way to gather useful and helpful information about our social worlds without direct and embarrassing inquiry. Gossip - or the fear of gossip - may in this way serve to enforce the social norms that are necessary for any group to exist. And, of course, gossiping with someone signifies that they...
...victory in November. "They're getting the base excited, that's obvious," says a GOP strategist not affiliated with the campaign. "But these are tactics that get you to 45%. I don't see their strategy to get McCain to 50%. And [by attacking the media] they're doing harm to McCain's brand." Said another GOP consultant attending the convention festivities in St. Paul: "Attack the media is what you do when you're losing...
...state has gotten better at preparing for hurricanes, with stricter building codes and well-rehearsed evacuation plans. But it's still dangerously exposed - not only to the elements, but to financial ruin. It's got the nation's most dysfunctional property insurance market, a byproduct of life in harm's way. Fitch's ratings agency concluded in March that if a big storm hits Florida, "the fragile market could effectively collapse...