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...well-oiled customers in the South Shore Room of Bill Harrah's Club at Stateline, Nev. last week had gone into the Sierra foothills with the same single-minded purpose that sent the Forty-Niners up the same steep trail more than a century ago. But there was this difference: the miner stood a fair chance of taking his gold out of the hills; the gamblers stand a better chance of leaving it there. Bill Harrah's glossy casinos-two on the shore of Lake Tahoe, one 56 miles away in Reno-are a rich vein only...

Author: /time Magazine | Title: NIGHTCLUBS: Mother Lode | 5/18/1959 | See Source »

...week it was George Burns, making his nightclub debut as a single (after three decades of radio, television and movies with his wife Gracie Allen), who supplied the big-name show. Later it will be Dorothy Collins, Rosemary Clooney, Guy Lombardo, Gisele MacKenzie in a line-up that costs Harrah more than $2,000,000 a year. Harrah's operation must relieve the customers of $60,000 a day-more than $21 million a year-merely to break even. High as those figures sound. Bill Harrah, the largest single private employer in Nevada, beats them with ease. By next...

Author: /time Magazine | Title: NIGHTCLUBS: Mother Lode | 5/18/1959 | See Source »

...William Fisk Harrah was introduced to the business of betting on the right side of the odds back in the early '30s, when he quit U.C.L.A. to help run his father's bingo parlor in Venice, Calif. By 1937. he had moved to Reno. His operation has been growing ever since, and when he spread out to the shores of Lake Tahoe four years ago, he really began to rake...

Author: /time Magazine | Title: NIGHTCLUBS: Mother Lode | 5/18/1959 | See Source »

...town has 5,000 year-round residents, two weekly newspapers, a radio station, and a busy branch of the Bank of America. Even in winter, a parade of chain-clad cars and as many as 30 Greyhound buses a day clank up the mountain road carrying the marks (Harrah refunds $6 of the $7.45 fare). Almost singlehanded, greying Bill Harrah has put the grey-flannel org man on top of a world that once belonged to the flashy lone wolf with fast fingers...

Author: /time Magazine | Title: NIGHTCLUBS: Mother Lode | 5/18/1959 | See Source »

...meetin' smile provokes what an agent describes as "the sexiest mail in Hollywood." Gimmick: he draws his .38 with his left hand ("That's so's they can't git the drop on me while Ah'm shakin' hands"). Born in Harrah, Okla., Dayle LyMoine Robertson earned a Silver Star during World War II. At 37 he spends much of his spare time drinking milk (three quarts a day), racing quarter horses and taking potshots at his TV opposition. Says Robertson: "The adult westerns are dishonest. All that conversation is just a cheap, underhanded...

Author: /time Magazine | Title: WESTERNS: The Six-Gun Galahad | 3/30/1959 | See Source »

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