Word: harvey
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Because he wipes away Black Rock City each year, Harvey is able to plan civilizations based on how people actually interact--at least when they've got a week's vacation and a lot of money. His goal is to free people from passively consuming mass-marketed culture; the Internet, as he sees it, offers a medium through which to re-create communities. "People are culture-bearing beings, but culture is not going to break out where people are anonymous and thrown together in a mass," he says. "Cultural activities could disappear because they have been siphoned off to mass...
...Harvey was raised in Portland, Ore., in a house built by a carpenter father who moved West during the Depression, running from the same swirling dust storms that are bearing down on Harvey's city as he speaks. He wears the same style of Stetson his dad wore, and his eyes tear up when he talks about him. "He was the most honest man I ever knew. So upright he never managed to make money," he says...
...Harvey also never managed to make money, getting by with just enough odd landscaping jobs to pay for his tiny San Francisco apartment. Three years ago, however, he started to support himself from Burning Man entrance fees, which now range up to $250, and Harvey has plans to entice Silicon Valley millionaires into sponsoring its art and providing for spin-off festivals. He is also preparing a manual to distribute to anyone who wants to build his own Burning Man. "This will be Rome to the colonies," he says of his Nevada experiment...
...already happening. On Memorial Day weekend, Austin, Texas, drew 500 people to its third Burning Flipside; San Francisco has a single-night party every month; and there was a burn under a bridge in New York City earlier this year. Now Harvey is talking to people in Japan and Europe who are intent on organizing their own festivals. "I'd like to change the f______ world, and I think we've got a good shot at it," he says as a beautiful woman in a tight shirt who calls herself Zen Paradise places an ashtray at his knees. Frederick...
...Harvey says the wooden man who is burned toward the end of the week doesn't signify anything. But as it was at the first Burning Man, it is the symbol that attracts the crowds. "That first man was just 8 ft. tall, and it was enough," Harvey says. "Something bigger than they are--that's all people need. It's at least enough to inspire a leap of faith." As if on cue, Maid Marian, his girlfriend and a partner in the LLC, starts tearing into a shirtless, bearded man, screaming and cursing at him for authorizing...