Word: hasbro
(lookup in dictionary)
(lookup stats)
Dates: during 1990-1999
Sort By: most recent first
(reverse)
...have four minutes, and in movies like Malcolm X I have three hours and 15 minutes." Lee's brain will also be tapped for product ideas. When he talked fondly over breakfast about the old "Rock 'em Sock 'em" toy robot, DDB chairman and ceo Keith Reinhard took notes. (Hasbro's a client...
Because of the nature of the business--it generally takes about a year to design and manufacture a toy and then ship it all the way from Asia, where it is typically made--the battle lines for next summer are already drawn. Hasbro, a licensee for The Lost World, a Jurassic Park sequel, even persuaded the filmmakers to incorporate what promises to be an extremely toyetic dino-chasing truck into the film's plot--a nifty cart indeed...
...sales--the outlines of what's hot and what's not this Christmas are swiftly becoming clear. Topping most wish lists are consumer-electronics items ranging from Apple laptop computers that can cost thousands of dollars to kid's gadgets like Ricochet, a big-wheeled, radio-controlled car by Hasbro that sells for about $55. Educational cd-rom titles, such as Reader Rabbit and the Encarta encyclopedia, and videogame players like Sony's new 32-bit PlayStation ($300) are also likely to be in big demand this year...
...been down all year," says an industry watcher. The Power Rangers have handed the veteran infantryman an unconditional defeat. All non-Power Ranger action figures have done badly -- "They're pretty much duds," says an analyst -- though Hasbro's Batman bucks the trend...
...color. And, as everyone knows, as Cabbage Patch Kids go, so goes the nations. Dartboard's crack investigative team sampled several sets of 34 Americans and found that only 7 out of each groups were people of color--the nation has done no better at promoting diversity than has Hasbro...