Word: hasbro
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Dates: during 2000-2009
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...toys sold in the U.S. Even companies that haven't been hit with recalls are scouring their production lines for problems, and testing labs say they have been deluged with work. "We're looking at everything right now," says Wayne Charness, a senior vice president at Hasbro...
Other companies are making similar changes--and don't be surprised to hear about them in this year's holiday advertising. Hasbro has reduced the number of contractors it uses, to keep tighter control of the production process, and it too has increased the number of spot checks. That's good news for the checkers. "Our phones are ringing off the hook," says DeRagon of the STR testing lab, which tracks toys from initial design to batch testing of wet paint to audits of contractors' factories...
...room to experiment or come up with meaning of their own," Linn says. Another problem that Linn and others have with the Transformers movie is its PG-13 rating, meaning it may be inappropriate for the majority of young children who play with Transformers toys, down to age four. Hasbro, the company that makes Transformers and G.I. Joe, deflects these issues. "Parents know their children best," says Samantha Lomow, vice president of boys' marketing at Hasbro. "It's for them to decide what's appropriate for their child...
What companies are involved? Since June, Mattel's Fisher-Price unit has recalled almost 1 million preschool toys, Hasbro has called back the same number of Easy-Bake Ovens, and RC2 Corp. has taken back 1.5 million Thomas & Friends train sets...
...Coming from an unlikely manufacturer?Hasbro?s Tiger Electronics division?Tooth Tunes broadcasts two minutes of music straight into your head using something called dentomandibular bone conduction. The experience is fascinating; a tech watcher like me sees it as proof that the next handsfree Bluetooth devices for our phones will be carried not on our ears, but in our mouths. Your kid will probably find Tooth Tunes to be a thrill, but there are a few issues: the best way to listen to the song is by holding the brush still between your teeth, and each brush only comes with...