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With regal aplomb, Morocco's King Hassan II left for home last week after spending eleven days and $780,000 in the U.S. Explained one of the King's pressagents: "It was a conscientious effort to return much of the American aid money -in U.S. dollars and through the free enterprise system...

Author: /time Magazine | Title: Morocco: First of the Newtime Spenders | 4/12/1963 | See Source »

Beneficent Hurricane. The biggest single benefactor was Manhattan. Hassan's buying spree began on Sunday, when New York's Saks Fifth Avenue opened privately to allow the royal party to purchase $18,000 worth of dresses, sports jackets, luggage, lingerie and baby clothes. On successive days Hassan returned again and again, and a dazed Saks official said, "He's bought in almost every category. You could say he's done practically the whole store." Then the King and couriers swept through other midtown stores like a beneficent hurricane, cleaning the shelves of cameras, hi-fis, records...

Author: /time Magazine | Title: Morocco: First of the Newtime Spenders | 4/12/1963 | See Source »

...dropped in on an upper Broadway auto agency and decided on five Cadillacs in as many minutes. A note-taking aide asked, "Five Cadillacs, Your Majesty?" Replied Hassan, "Um . . . yes, five." His biggest field day was at the Fieldcrest textile showroom, where he bought so fast and furiously that salesmen had to send out for more order pads. While inspecting samples, King Hassan's face would light up or turn somber as he pronounced his verdicts of "Très distingué!" or "Passé." The King was said to "adore prints" and bought a total...

Author: /time Magazine | Title: Morocco: First of the Newtime Spenders | 4/12/1963 | See Source »

Three Lovely Days. Between banquets and receptions, the King and the President got to know and like each other. Hassan even canceled a scheduled visit to the Naval Academy at Annapolis in order to have additional talks with Kennedy. Their conversation ranged over many world problems, from Middle East tensions to Cuba, to NATO. There was also quiet affirmation of decisions already taken, including the U.S. pledge to evacuate three big SAC airfields and a naval base in Morocco by year's end, and to continue an unspecified amount of financial aid to Hassan's kingdom (last year...

Author: /time Magazine | Title: Morocco: A Friend in Washington | 4/5/1963 | See Source »

...King Hassan was impressed by his hospitable reception, which included special entertainment at the White House (scenes from Brigadoon), an unusual welcome from 100,000 Washingtonians lining the streets, and three of the loveliest spring days in Washington memory. The State Department liked the intelligence and competence displayed by King Hassan throughout the sessions, his serious preoccupation with his own region of North Africa, his judicious comment that Morocco would join an Arab union headed by Egypt's Nasser only after careful study had shown such union to be "in the common good." The Washington consensus: King Hassan...

Author: /time Magazine | Title: Morocco: A Friend in Washington | 4/5/1963 | See Source »

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