Word: hayeses
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Where do you go when you need someone to rally 200 million people? An ex-President, perhaps, or a former dictator? Whenever the environmental movement needs someone to gather the troops worldwide, it turns to a tall, understated activist who rides his bicycle to work, wears flannel shirts and has...
Hayes, 54, didn't set out to be an environmentalist. He grew up in Camas, Wash., a small paper-mill town where the air stank from sulfur fumes. Like most other people there, he loved the outdoor life, but his concern over the damage the mills were doing to his...
In his address, Hayes--who dropped out of Harvard Law School to organize the first Earth Day in 1970--spoke at length about the damage being done to the environment on a global scale.
Hayes said the burning of carbon dioxide-producing diesel fuels is part of our habit of "running today's world on nineteenth century technology," which he called outdated and inefficient.
Hayes said he hopes to increase participation in Earth Day in 2000 to half a billion people. Publicity will be massive for the event, and will be carried out in places ranging "from the sides of cereal boxes to the Internet," he said.