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Such pioneering purchases are a traditional way by which governments encourage new technologies. The now ubiquitous microchip is perhaps the best example. At first the U.S. military was the only market for the early integrated circuits, but by selling to it in bulk, companies learned how to make chips better...

Author: /time Magazine | Title: Selling the Sun...and the Wind | 7/16/2001 | See Source »

After this summer, the Screen Actors Guild may worry that its members are no longer needed in Hollywood. But they shouldn't worry-not yet anyway. Flesh-and-blood thespian Sean Hayes blesses Mr. Tinkles-and the audience-with a hilarious effete voice and wicked ad libs, and the movie...

Author: /time Magazine | Title: Watch The Fur Fly | 6/25/2001 | See Source »

It was while performing in a Shakespeare play, according to Binger, that Gwynne was discovered by Broadway actress Helen Hayes, who helped launch his Broadway debut in 1952, as a gangster in the play "Mrs. McThing."

Author: By Alexander B. Ginsberg, CRIMSON STAFF WRITER | Title: Pursued By A Monstrous Image Of His Own Creation | 6/4/2001 | See Source »

--Brian J. Hayes '03

Author: By Victoria C. Hallett, CRIMSON STAFF WRITER | Title: Roving Reporter | 5/11/2001 | See Source »

There is statistical and anecdotal evidence that ambient media do work. Hatfield's research shows that supermarket floor ads can increase a product's in-store sales an average of 15.5%. Van den Bergh Foods reports that gas-pump nozzle ads for its Peperami snack sticks boost in-store sales...

Author: /time Magazine | Title: Ambient Ambushes | 4/16/2001 | See Source »

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