Word: hbo
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Dates: during 2000-2009
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...thrive, precisely because the economics of cable allow them to succeed with smaller audiences that want to be challenged. FX's Emmy-winning thriller Damages never would have made it on broadcast because of its byzantine twists and turns; it would have to be simplified, Law & Order -ized. Ditto HBO's and Showtime's hits: an audience intensely interested enough to pay to watch TV will reward risk, not caution...
...theatrical campaign - so have independent filmmakers been debating how to cope with the window between the film festival and the art house, where attendance has been sagging. Some distributors have encouraged directors to forgo the theater, advocating direct-to-DVD strategies or premieres on such premium cable networks as HBO. But many filmmakers say the disadvantage of those distribution plans is that they fail to generate the press and word of mouth that accompany even a limited theatrical release. "I think it's gotten to the point where distribution companies are organizing theatrical screenings solely to generate reviews," Swanberg says...
...innovative leaders are, and a good many well-known figures have left the business." A special report on "citizen journalists" found that such websites are "far from compensating for the losses in coverage in traditional newsrooms." (Read this Washington Post op-ed by David Simon, creator of HBO's The Wire, for an even more damning assessment of "citizen-journalists...
...something undercover animal-rights investigator who, armed with a hidden camera, surreptitiously got a job in 2006 at an Ohio hog farm. The resulting footage - captured with the help of a group called the Humane Farming Association - and eventual courtroom drama that followed are featured in the HBO documentary Death on a Factory Farm, airing March 16. "Pete" refuses to reveal his real identity, saying only that he has legally changed his name twice so he can continue to get hired by unknowing slaughterhouses, farms and other facilities suspected of animal abuse. TIME talked to "Pete" about his undercover work...
Still, could a commercial break in the middle of Big Love, HBO's critically acclaimed hour-long series, increase a viewer's intensity after the break ("Yes, it's back!"), thereby improving the overall experience? And what do these findings mean for the advertising industry? Will under-35 viewers, the catnip demographic for most sponsors, start ditching the DVRs so they can absorb the ads? "I'd imagine that advertisers might smile and pat themselves on the back for this," says Nelson, the report's lead author. "But it's not going to lead people to keep commercials in their...