Word: healthfulness
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Dates: during 1970-1979
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...theaters (now that even many off-Broadway tickets are up to $13.50 or more) and eating out. Recoiling at restaurant bills that can easily reach or exceed $25 for just one at lunch, more office workers are brown-bagging their midday meal or seeking out a growing number of health-oriented restaurants that ignore or play down booze and beef. The price of a single martini has risen in some Manhattan restaurants to more than $3, an extortionate sum that is only slightly below the wholesale cost to an establishment of an entire fifth of vodka or gin. Clothes purchases...
These practitioners act as independent health-care consultants. Accepting "clients" who may be ill or just troubled, they play a role that sometimes seems to be a cross between Marcus Welby and Ann Landers. Insisting that "medicine is concerned with disease, nursing with health," they preach the gospel of preventive medicine-or "health promotion," as they call it. Says M. Lucille Kinlein, who runs a thriving practice in Hyattsville, Md.: "We give people an opportunity to think in a different concept, namely to think wellness...
...competent nurses. Says Dr. Leon Oettinger Jr., a pediatrician in San Marino, Calif: "With its heavy reliance on physicians, the American medical system can be said to be using Cadillacs to do a tractor's job." That may not be the kindest analogy, but the Department of Health, Education and Welfare agrees with the basic analysis: it has endorsed wider use of nurse practitioners in medical care as one way of keeping costs down...
...founders and chairman of its parent company. Sullivan has loosened the magazine in other ways as well. An understated but chatty "People" section keeps readers posted on the doings of Government and media luminaries, and an "Update" column concisely covers developments along such news-fronts as national health insurance, coal-burning rules and tax cut alternatives. A regular feature called "At a Glance" capsulizes the status of 24 major bills, regulations, court cases and other issues. The magazine has even begun to crack a smile on occasion. Not long ago, for instance, Correspondent Richard Corrigan parodied Howard Cosell...
...their money ($1,500 a page) where their mouths are. Former HEW Secretary Joseph A. Califano Jr. held forth for seven pages (paid for by Xerox Corp.) on the economics of aging, and Jimmy Carter was given two pages (on the house) to explain how the U.S. health-care system "rewards spending and penalizes efficiency...