Word: hearstian
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Dates: during 1930-1939
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More conscious was Hearstian Humorist Arthur ("Bugs") Baer's attempt to be funny. Sample crack...
That one was the Hearstian tabloid Daily Mirror, recently put under the direction of Jacquin Leonard ("Jack") Lait, oldtime Hearst thrill-writer. Fortnight ago the Mirror began a six-part daily feature called "Fiorenza's Own Amazing Story." Authorship was credited to "John Fiorenza, as told to David B. Charnay, Mirror staff correspondent." Gist was that the upholsterer's assistant had nourished an unrequited but undiscouraged love for Mrs. Titterton, who had previously rejected his advances, but, as an aspiring writer, had not hesitated to "pump" him for "copy...
...competed bitterly for the privilege of refreshing weary delegates. Not far from the door of the Waldorf Astoria's convention chamber, Scripps-Howard's Newspaper Enterprise Association lifted a banner to proclaim: "N. E. A.-WITH THE ONE & ONLY MAJOR HOOPLE!" Nearby, N. E. A.'s Hearstian arch-rival shrieked back in big black letters: "KING FEATURES- WITH THE ONE & ONLY GENE AHERN!" Purpose of the mammoth cocktail party whither this banner beckoned was to notify the trade that Cartoonist Gene Ahern, who originated and for 15 years drew famed Major Hoople of "Our Boarding House...
...daily and Sunday doings of Hoople & Co., which legally belong not to the cartoonist but to the syndicate. Reported inducements which led Cartoonist Ahern to abandon the pen & ink characters with whom he rose to fame & fortune: 1) In Hollywood where the Aherns live, Mrs. Ahern considers the Hearstian Los Angeles Examiner the leading paper, hence the one in which she prefers to see her husband's work; 2) a raise in salary from $35,000 to an estimated...
...biography between covers was available. That was John K. Winklers IT-. R. Hearst: An American Phenomenon, published in 1928. By last week, as if in competitive haste to turn literary light on the aging publisher, four biographers in quick succession had added three full-length prose portraits to the Hearstian gallery...