Word: hearstly
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Publishers from Hearst to Hefner have used the maxim "Sex sells" to highly profitable advantage. Businessmen in southern China were following that capitalist road until last week, when Communist Party officials in Guangxi province shut down 39 popular magazines and journals. It was the biggest press crackdown since the campaign against "bourgeois liberalism" was launched four months...
...since James Garfield managed the feat in 1880 has a political candidate succeeded in leaping from the House of Representatives to the White House, although several have tried, including Publisher-Politician William Randolph Hearst in 1904 and Independent Candidate John Anderson in 1980. Last week Democratic Congressman Richard Gephardt of St. Louis announced that he would be the next to attempt the toughest political high jump...
Frank Herrera, president of ICD/ Hearst, which distributes 120 magazines ranging from Cosmopolitan to Popular Mechanics, says distributors are under growing pressure from Fundamentalist groups. "We're extremely sensitive," he says, "because of the apparent success of the Wildmons and Falwells in putting their own definition on pornography." One recent confrontation took place in Tyler, Texas, where a city ordinance bans nudity below the navel. Local marshals warned stores in the city that the July issue of Cosmopolitan had to be taken off the shelf because of an article showing tummy-tucking operations for chubby women; the local district attorney...
...case, Erburu could have predicted the demise of the News American, which was owned by the New York-based Hearst Corp. Like many other afternoon dailies, the News American had suffered declining circulation for decades, from a peak of more than 200,000 in 1959 to some 100,000 this year. Many of its blue-collar readers were leaving Baltimore for the suburbs, while others were skipping the afternoon paper in favor of the evening television newscasts. Unprofitable for several years, the paper was losing an estimated $800,000 to $1 million a month at the end. When Hearst tried...
...decision to fold the News American comes at a time when Hearst (estimated 1985 revenues: $1.5 billion) seems to be losing patience with papers that produce persistent losses. In 1982, Hearst, which still has 14 newspapers, including the San Francisco Examiner and the Seattle Post- Intelligencer, sold the struggling Boston Herald American to Publisher Rupert Murdoch, who has since revitalized the paper with a feisty new style...