Word: heart
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...Naturally, if companies are going to get more involved, they need to earn some kind of return. This is the heart of creative capitalism. It's not just about doing more corporate philanthropy or asking companies to be more virtuous. It's about giving them a real incentive to apply their expertise in new ways, making it possible to earn a return while serving the people who have been left out. This can happen in two ways: companies can find these opportunities on their own, or governments and nonprofits can help create such opportunities where they presently don't exist...
...Louvre Faces the Future Peter Gumbel's article "Le Louvre Inc." warmed the cockles of my heart [July 28]. It made me feel that my favorite museum is well cared for by its director, Henri Loyrette. I visit a different section of the Louvre every time I visit Paris, and it will take me a lifetime to see it all - if I ever do. But I am now certain that my grandchildren, their children and all coming generations will also be able to enjoy the world's greatest museum. Issa Boullata, Montreal...
Stand the Storm By Breena Clarke; out now Calling all book clubs! Clarke, whose debut novel, River, Cross My Heart, was a 1999 Oprah pick, scores again with this Civil War--era saga, set in Washington. She tells the deeply affecting story of a family of freed slaves in an evocative, historically rich book that brings the turbulent period alive. The author neither averts her eye from, nor sugarcoats the truth about, the uphill struggle for dignity in this gritty town...
...suspect that this debate, more than foreign policy, health insurance or low-information trivia, will be at the heart of the general-election campaign. We are at a moment of real economic peril, a recession different from most because it is happening at a hinge of history, as economic power becomes distributed more evenly around the world. It also is happening at the end of the political pendulum swing that began with Reagan's remarkably foolish statement in his first Inaugural Address: "Government is not the solution to our problem; government is the problem...
...that Kerry had campaigned on a laundry list of specific issues that all polled well - clean air, better schools and more health care, to name a few - but failed to inspire. George W. Bush, by contrast, campaigned on a story fully intended to appeal as much to the heart as the brain. In the Republican tale, Bush was a strong leader ready to take on a dangerous world, while Kerry was a "flip-flopper" who held his finger to the wind. Or as Carville crudely put it, Bush effectively told the country, "I'm going to protect you from terrorists...