Word: heaviest
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Meantime, Iraqi troops and armor crossed the frontier in force. The invaders mounted a multipronged drive aimed at Abadan, the nearby port of Khorramshahr, Ahwaz and Dezful, a vital pumping station on the Abadan-Tehran pipeline, and to the north around Kermanshah. The heaviest fighting, reported TIME Correspondent William Drozdiak, was around Khorramshahr, which was being pounded from three sides by Iraqi tank and artillery fire. Making his way through dust clouds raised by the armor, Drozdiak bumped into an Iraqi general, who gave him an impromptu briefing: "There is terrible fighting around Khorramshahr. Unfortunately...
Buyers, including the banks, pension funds and other large institutions that account for 70% of share-trading activity, have been so eager to buy stocks that a total of 1,021 billion shares changed hands in July alone, the second busiest month in Wall Street history; the heaviest was last January, when prices also rose sharply, only to be sent plunging down later when inflation and interest rates climbed into double digits. The hunger for stocks has lifted not only the Dow's lately depressed industrials but also the broad stock averages. Since the end of March, the composite...
Hardest hit by the high temperatures and drought were American farmers, who were suffering both physically and financially. Chicken farmers and cattle ranchers in the South and Southwest had the heaviest losses. Fragile broiler chickens may begin to die when temperatures rise above 80°, and egg production of laying hens declines above 90°. Mrs. Jean Cordle of Shelby County, Tenn., gave ice water to her chickens three times a day, but 25 of her 88 hens died, and their production fell from 30 dozen a week to 12 dozen. Livestock owners are taking their animals to market early...
...Guinness Book is proof that spectators, no less than performers, have been thoroughly infected with the obsession of recorditis. The public avidly eats up records of just about everything or earth: the biggest or highest or fastest or heaviest or deepest or oddest of natural or manmade wonders. Just such a Guinness Book has offered since it first came out in 1955. It has now sold 40 million copies in 23 languages worldwide, 25 million in the U.S. alone...
...least for now, that message from advertisers is being heard. Kellogg, Montgomery Ward, and Procter & Gamble, three of the heaviest consumer accounts, plan no cutbacks. Kraft cheese is increasing its ad budget by one-third, and Colgate-Palmolive will also spend more this year. Admen are watching nervously, but so far they are still singing happy jingles...