Word: heeding
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Coca-Cola could take heed from the story of Schlitz. The beer that made Milwaukee famous was the second-best-selling brew in the U.S. in the early 1970s but then changed its taste in 1974. Sales soon began slipping, and the company never successfully shed its reputation for what many considered an inferior brew, even after it switched back to its original formula. Schlitz was sold to Stroh Brewery in 1982, and now has only 1% of the U.S. beer market. Coke, though, believes its careful and exhaustive testing and a huge advertising campaign will make its new taste...
...portfolio in South Africa. And finally, it is monumentously [sic] ironic, if the Gazette quoted correctly, that President Bok is so presumptuous as to feel that he can lobby for policy changes in the government legislation surrounding South African investments when he will not even make policy changes or heed lobbies to do so at the University that is in his charge. I would urge Mr. Steiner and the rest of the governing boards to stop embarrassing themselves and, in turn, the University and to follow the ACSR's recommendation to divest. Samuel Sifton...
...such wanton abandon were once again prohibited, Epps says, "it might improve people's GPAs." Of course, he adds, colonial Harvardians didn't always heed these rules. "During those days people did the most awful things in their rooms, like drinking grog and smoking things out of far-eastern pipes...
Reagan's decision to avoid the subject of the Holocaust next month is particularly troubling in the face of such blatant, dangerous revisionism. As he plans his trip, Reagan should heed the words of writer and camp survivor Elie Weisel, on whom he will bestow the Congressional medal of honor this week. Of his teenage years spent in Auschwitz and Buchenwald, Weisel wrote in his autobiographical account, Night, "Never shall I forget these things even if I am condemned to live as long as God himself." While Reagan's plea to "look to the future...
...younger Pickens was unhappy at Phillips from the start. He overflowed with ideas that his bosses refused to heed. After four years of watching his frustration, his wife half-jokingly asked one day, "If you hate it so much, why don't you just quit?" Returning to his office, Pickens gave notice, packed up and drove away. "It was the best advice Lynn ever gave me," he says of the episode, "though she was shocked when I told her I had taken it." Using the $1,300 he received in severance pay from Phillips' profit- $ sharing plan, Pickens bought...