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They did. As Volkswagen Maker Heinz Nordhoff said, "From then on, things went." Elected to the Bundestag as a Christian Democratic Deputy in 1949, Erhard took over the Economics Ministry in Konrad Adenauer's first Cabinet. He prodded, exhorted, bullied, preached productivity and sleepless enterprise as the ticket to German recovery. He offered generous tax concessions for enterprisers who would build new plants, other tax inducements to those who could sell their products abroad. He used his power to reduce tariffs and import quotas to beat down the raw-material prices for Germany's expanding factories, boldly encouraged...

Author: /time Magazine | Title: Foreign News: Engineer of a Miracle | 10/28/1957 | See Source »

...HEINZ...

Author: /time Magazine | Title: Letters, Sep. 23, 1957 | 9/23/1957 | See Source »

Should a house of prayer be designed by a man who prays? Not necessarily, says Architect Heinz Rau, a German Jew raised in an orthodox family, and now (at 61) an outspoken atheist. Says he: "What is needed in a house of prayer is harmonious proportion and serene atmosphere. Whether an architect succeeds in creating these is a measure of the architect's professional capabilities, and not of his religious beliefs. After all, there isn't much difference in atmosphere between St. Mark's in Venice and a synagogue...

Author: /time Magazine | Title: Art: Jerusalem's New Temple | 8/26/1957 | See Source »

...avoid repeating menus more than once every two or three weeks, pay attention to workers' preferences, and have extras for special occasions. Cleveland's Thompson Products has a steak dinner ($1.50) every payday; Chrysler has kielbasa for workers of Polish descent. Pittsburgh's H. J. Heinz Co. has imported Swiss, German and Austrian chefs, encourages recipes from employees. Average check at Heinz: 33? for production-line workers (who often bring part of their lunch from home), 53? for executives and white-collar workers...

Author: /time Magazine | Title: Business: The Corporate Way To the Worker's Heart | 6/10/1957 | See Source »

Born. To Jerome Hines (real name: Heinz), 35, handsome, towering (6 ft. 6½ in.) Metropolitan Opera basso, and Italian-born Soprano Lucia Evangelista, 34: their third child, third son; in Newark. Name: John Matthew. Weight...

Author: /time Magazine | Title: Milestones, Apr. 1, 1957 | 4/1/1957 | See Source »

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