Word: heinze
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Dates: during 1970-1979
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Since overturning the spending limits, Buckley has expressed himself quite freely, stimulating New York State's faltering economy with campaign expenditures of over $1.5 million, much of it raised out of state. In fact, with the exception of Representative H. John Heinz III (R-Pa.), who spent about $2 million on his campaign, Buckley's expenditures have outstripped those of any other Senatorial candidate. Moynihan's campaign, on the other hand, is running in the red, and recently Moynihan staffers agreed to forego their salaries to pump more money into television advertising to counteract Buckley's saturation-level media campaign...
...Heinz was a multimillionaire at birth, thanks to the food-processing empire built by his antecedents-he calls it "that little pickleworks down in Pittsburgh." He has diplomas, manners and diction from Exeter, Yale and Harvard Business School. He does wondrous things on ski slopes, plays hand tennis and jogs two miles almost daily. On learning that a new campaign adviser had once been a competitive swimmer, Competitor Heinz's first reaction was a challenge: "I bet I could beat you if we went just one lap." Heinz is also a picky employer who has problems with his staff...
Though touchy about references to his wealth-he spends large amounts of his own money in his election campaigns -Heinz has a knack with voters...
Munching pungent Polish sausage (heavy on the onion sauce) at a county fair, he can talk knowingly about the fine points of a champion steer because he has done some gentleman farming. In the predominantly Democratic Pittsburgh district that has elected him three times, Heinz, an Episcopalian, gets on well with blue-collar ethnic families. He de-emphasizes the G.O.P. label and tries to come across as an independent who cares enough about working-class problems to vote occasionally against Republican Administration positions. Two weeks ago, for instance, he voted to override President Ford's veto...
...When Heinz drew the issue as one of integrity he took a risk; he was one of the politicians who received illegal campaign contributions from Gulf Oil. Though the amount was a piddling $6,000 and Heinz returned the money-insisting that he had originally been unaware of the source-the incident remains very much alive. Green, with his gift for mockery, corrupts one of Lady Macbeth's lines; he quotes it as "Will not all the oil of Arabia wash this blood from my hands?" (while the real language is "All the perfumes of Arabia will not sweeten...