Word: heistand
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Hindley pursued her guerilla marketing through Ebb Tide Editions, a publishing company she established in the fall of 2004 with fellow author Emily Heistand as a vehicle for Grace’s distribution. According to Hindley, the idea to distribute free copies started “not as a marketing idea” but as a way of “doing something different.” Hindley believes that, with the novel’s overarching theme of human kindness, it only made sense “to distribute in Harvard Square...
Hindley and Heistand took to the cobblestone in and around Harvard to distribute 50 copies on Dec. 4, 2004. She began by placing the books in the heart of Harvard Square. Each book contained a bookmark stating, “Take this book. Grace is a gift...
Pilot Tomlinson's most risky and most important substratosphere flight took place last January. Ordered to bring his Gamma to Manhattan for the Aviation Show, he and his assistant, Engineer James Heistand, deliberately took off from Kansas City in the worst possible weather, climbed to 36,000 ft. where they were still not on top of the bad weather. Nor could Tommy reach the top, thus exploding the "overweather" theory for that level at any rate. Flying in sleet without sighting land for seven hours, he finally reached the coast, began to "mush" down through for a landing...
...Clyde Mitchell, Milwaukee professional trapshooter: the World's Open Championship, at Vandalia, Ohio. In the final, Champion Mitchell and runner-up Joe Heistand, state singles champion of Ohio, each broke 199 out of 200 birds. In the shoot-off, Champion Mitchell broke 50, Runner-up Heistand...
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