Word: helfant
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Dates: during 2000-2009
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...sensed it was leaving money on the table. For years it watched studio partners reap billions while the company took home only a small percentage of movie profits, especially on DVDs. "If we wanted to control our own destiny, we'd have to make our own movies," says Michael Helfant, president of Marvel Studios. That was a leap Marvel's risk-averse board was loath to make on its own dime...
...think the program is one of the most important extracurricular activities in which students participate,” wrote Murray H. Helfant in an e-mail, who serves as the Class of 1955 Technology Officer and helped Duehay with the endowment drive. “I think the program is one of the most important extracurricular activities in which students participate...
Murray “Bud” H. Helfant ’55, class technology officer and the self-described oldest member of today’s popular online college directory thefacebook.com, recalls being far more concerned with his studies in biochemistry, his extracurricular activities, and “the very strict rules on women visitors,” than about which House he wanted to live in. “I got Kirkland House,” he says. “My buddies were all going...
...deals with the NFL and NBA because the licensing business has never been--and never will be--profitable. Instead, Nike's path to the future has shifted from building brand awareness (it hardly needs that now) to gaining a stronger foothold in growth markets like soccer and golf. Adam Helfant, Nike's global sports marketing director, estimates that $50 million in annual revenues will probably come from Reebok's NBA deal--not worth Nike's energy: "That's two months' worth of Jordan business...