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Celebrity chef, author and maestro of Southwestern cuisine Bobby Flay is already one of the most recognizable faces in American cooking. Now he's turned his knife to the most American of feasts - Thanksgiving. With a new web series sponsored by Hellmann's mayonnaise on tips and tricks for dispatching holiday leftovers, Flay uses the down-home style familiar to viewers of his Food Network shows such as Boy Meets Grill and Iron Chef America to reinvent holiday standbys. He spoke with TIME about how he prepares the most important meal of the year and his secret weapon...

Author: /time Magazine | Title: Bobby Flay's Thanksgiving | 11/19/2009 | See Source »

...containers are shrinking from 96 ounces to 89; Wrigley's is dropping its the 17-stick PlenTPak in favor of the 15-stick Slim Pack; Dial soap bars now weigh half an ounce less, and that's even before they melt in the shower. Containers of Country Crock spread, Hellmann's mayonnaise and Edy's and Breyer's ice cream have all slimmed down as well (although that may not necessarily be a bad thing...

Author: /time Magazine | Title: America's Shrinking Groceries | 6/27/2008 | See Source »

...assembly line was filling bottles of mayonnaise. Hotch was expecting a scrubbed Hellmann's-esque scene with white-robed, hair-capped workers tending rows of antiseptically serviced jars; instead, he saw a line of disheveled people, no covering on hands or hair, desultorily filling jars as they moved past on a slow-moving belt. "Well, kid," said the Godfather behind the desk, "we'll spring for the olive oil and we split fifty-fifty, but we got to go with the Umbria name, not this--what'd you call it?" There are probably still track marks from Hotch's 'Vette...

Author: /time Magazine | Title: Book Excerpt: Newman's Own Story | 11/10/2003 | See Source »

...executing five Mexicans c) by making Karl Rove eat five jars of Hellmann's d) by granting Mexico independence...

Author: /time Magazine | Title: News Quiz May 14, 2001 | 5/14/2001 | See Source »

Adam Schiff, a Democrat from California and a Harvard Law School grad, wanted to know whether the House's narrow margin has persuaded the Republicans to allocate more seats on key committees to the Democrats. Hellmann didn't have the answer Schiff wanted. "We're trying to address this," he said. "It's a matter that we're working...

Author: By Marc J. Ambinder, CRIMSON STAFF WRITER | Title: Freshmen Congress Go Back to School | 12/18/2000 | See Source »

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