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Official suppliers, which paid $500,000 each for the designation, are profitably promoting their contribution. The athletes consequently are feasting on meats provided by Canada Safeway, eating bread baked by Weston Foods and spreading it with Skippy peanut butter or Hellmann's mayonnaise from Best Foods. They sleep on Simmons mattresses and stoke up on Crispy Crunch candy bars, made by a Weston subsidiary. Any photographs commissioned by O.C.O. will be shot with Canon cameras...

Author: /time Magazine | Title: Olympics: The Olympian Games That Companies Play | 2/22/1988 | See Source »

...large lead in the race to market a fat substitute in the U.S., scientists for several rival companies are working on similar substances. Among the possible competitors: the Frito-Lay division of PepsiCo (maker of Lay's potato chips and Fritos corn chips), CPC International (Mazola corn oil and Hellmann's mayonnaise) and the Lever Brothers subsidiary of Unilever (Imperial margarine and Mrs. Butterworth's syrup and pancake mixes...

Author: /time Magazine | Title: Will Fake Fat Yield Plump Profits? | 5/25/1987 | See Source »

...Hellmann Mission Viejo, Calif...

Author: /time Magazine | Title: Letters, Oct. 16, 1978 | 10/16/1978 | See Source »

...Fleetwood Mac comes out on top--"Rumours" still goes platinum again every month. But perhaps the most interesting precious metals are passed out in the Platinum Turkey Awards, in the "What Ever Happened to Ego Death" Category, which cites, among others, Rod Stewart, Ken Russell, Reggie Jackson, and Lillian Hellmann...

Author: NO WRITER ATTRIBUTED | Title: Trees Died for These Sins | 1/6/1978 | See Source »

...edited the Springfield (Mass.) Republican, Bowles got proper schooling (Choate, Yale), left the family newspaper (he opposed his father's opposition to the League of Nations) for Madison Avenue, where he and Friend William Benton organized the highly successful advertising agency, Benton & Bowles. (Bowles's contribution to Hellmann's Mayonnaise: "Double-whipped.") By 1941, Bowles had made himself a million dollars, "retired" at 40 and set out to double-whip the world...

Author: /time Magazine | Title: National Affairs: STATE'S NO. 2 MAN Chester Bowles | 12/26/1960 | See Source »

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