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...efforts are much more than a business-school exercise. "This is not only an economic transformation but a huge cultural change," he says. In the corner of every office at Red River, and on all the shop floors, stands a black cutout figure of a soldier with a helmet and rifle at the ready as a constant reminder of who the customer is and that the smallest errors can have the most serious consequences on the battlefield. A sign affixed to the front of the silhouette soldier says, WE BUILD IT AS IF OUR LIVES DEPEND ON IT. THEIRS...

Author: /time Magazine | Title: Lean and Mean | 7/5/2006 | See Source »

When motorcyclists wear helmets, they are less likely to die if they crash--no one disputes that. But should helmets be mandatory? The question came to the fore last week after Pittsburgh Steelers quarterback Ben Roethlisberger, a helmet opponent, crashed his bike, breaking his jaw. Pennsylvania didn't require him to wear a helmet; 30 states have rolled back their helmet laws since the 1960s, and more may follow. Some riders argue that as long as they don't hurt others, the risk is theirs to take. Others question the efficacy of helmets. Federal standards require that they withstand...

Author: /time Magazine | Title: Hardheaded? | 6/18/2006 | See Source »

...advocates of laws argue that in 2004 alone, the lives of 671 riders could have been saved if they had worn helmets. They now have an ally in Roethlisberger. "If I ever ride again," he said last week, "it certainly will be with a helmet...

Author: /time Magazine | Title: Hardheaded? | 6/18/2006 | See Source »

...wear a helmet? No, it's not a sin. You know the Bible says our bodies are the temple of the Holy Spirit. And if we do something to hurt the bodies that we have, eating too much, eating the wrong foods, drinking too much, we are hurting this body God gave us and I think putting your body at risk when you don't need to put it at risk, like riding a motorcycle without a helmet, I just don't think it makes sense. I think God gave us a brain. He expects...

Author: /time Magazine | Title: 10 Questions For Franklin Graham | 5/22/2006 | See Source »

...probably the truth and the truth hurts. Honestly, you probably already knew this and just needed someone else to say it. As Eric Matthews from “Boy Meets World” once told his brother Corey, “Life’s tough. Get a helmet.” Am I really encouraging you to go out and wear a helmet everywhere a la Natalie Portman in “Garden State?” No. It is really not the ideal accessory for your “I’m done with finals...

Author: By Molly E. Mehaffey, CONTRIBUTING WRITER | Title: DEAR MOLLY: Missed Call | 5/22/2006 | See Source »

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