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...mirror, Tom's eyes flick nervously toward Henderson, seeking rescue. She has plucked him out of the familiar styles he settled on back when a pair of Weejuns cost $20, and he is lost among the choices. The first sweater he bought with Henderson's help struck him as so ugly, so splotched with color, that he left it hanging in his room for a week. But people loved it, people who'd never looked at him twice, except in dismay. So he is meekly agreeable when Henderson puts him in a midnight blue Giorgio Armani suit with tone...

Author: /time Magazine | Title: Atlanta, Georgia: Image Wilting? Help Is at Hand | 3/27/1989 | See Source »

...Henderson is an attractive, birdlike woman, small-boned, with coppery hair tufted up at the sides. She has been helping people look better since that dim era (the 1970s) when only politicians and models had images to worry about. Henderson started out in England, where she "did her postgraduate work in movement and body language" and worked in modeling. When she married an Atlanta physician and came to this country, she discovered the thriving all- American business of image consulting for ordinary people. It struck Henderson that all the signals about class, education and authority conveyed by speech in England...

Author: /time Magazine | Title: Atlanta, Georgia: Image Wilting? Help Is at Hand | 3/27/1989 | See Source »

...Henderson will send the client's supervisor a status report and a schedule of goals: a new hairstyle by next Saturday, three new garments that work together by March 31, a diet and exercise regimen to shed five pounds a month through October. ("What will you do if you haven't got to 5 lbs. by the end of this month?" Henderson asks. "I'll just kill myself," the client jokes. Then she becomes corporate: "I'll re-evaluate.") Whether all this will win the client her promotion, Henderson cannot...

Author: /time Magazine | Title: Atlanta, Georgia: Image Wilting? Help Is at Hand | 3/27/1989 | See Source »

...Saturday afternoon, Henderson joins another Atlanta image consultant, Susan Bixler, in a corporate presentation. It is an afternoon of admonitions: "Don't buy a shirt that's whiter than your teeth . . . Do not purchase 100% linen for business because you will look like an unmade bed by 10 a.m. . . . Accept baldness . . . Don't try to wrap your hair around your head and spray it in place like a helmet...

Author: /time Magazine | Title: Atlanta, Georgia: Image Wilting? Help Is at Hand | 3/27/1989 | See Source »

...Wisconsin, students even threatened to boycott the Milwaukee company's brew, while the Daily Iowan's editorial column slammed Miller for "propaganda that is so blatantly offensive to a wide variety of people." Miller responded to the uproar by canceling the advertisement's future appearances. Said company spokeswoman Susan Henderson: "We blew...

Author: /time Magazine | Title: Advertising: Way Cool or Totally Bogus? | 3/27/1989 | See Source »

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