Word: herded
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Dates: during 1980-1989
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...become the height of hipness. Reason: they have a sophisticated, global- village look. "Advertisers don't want to insult people's intelligence. They are reflecting how the world is," says James Patterson, chief executive of the ad agency J. Walter Thompson USA. If an ad features nothing but a herd of Caucasians, it can appear dated and stiff. The inclusion of a lone minority-group member has a similar effect. Says Ron Anderson, vice chairman of the Bozell ad agency: "Ten or 15 years ago, there was a sense of tokenism. Some advertisers would throw a black or Hispanic into...
...fact, has been at the back of the thundering herd of market indexes, partly because it is made up of blue-chip issues favored by relatively conservative investors. Broader market indexes including Standard & Poor's 500 and the Wilshire 5,000 had already reached all-time record levels by early August. Says Justin Mamis, chief strategist for the investment firm Cowen & Co.: "All the Dow can do now is put the lipstick on." The allure of stocks is broadening rapidly as more and more investors join the stampede, which is demonstrated by the big increase in the market's volume...
...bears. They shredded the trees, rolled up the sod, plugged the moat -- and then one attempted a fast break over the wall. Spectators went scrambling for a zookeeper, who propped up a plywood barrier while another clanged some pots and pans to intimidate the beasts and herd them into a locked enclosure...
...hundreds of thousands of elephants slaughtered in Africa by poachers over the past ten years, and a symbol of Kenya's avowed resolve to end poaching and the global ivory trade that threatens the elephant with extinction. In just the past decade the population of Kenya's herd has plummeted from 65,000 to about 17,000. Had Kenya sold the store of tusks, many hacked from the skulls of baby elephants, it could have earned $3 million. But, said Moi, "obviously Kenya cannot appeal to the world to stop buying - ivory if at the same moment we are selling...
...ambitious politician, a crisis can also be an opportunity. Cast in the sympathetic role of a reformer, Kemp could ride the current wave of unsolicited attention into a bright political future. Though he has appointed , a deputy to ride herd on the reform effort, it is Kemp who will be judged by the results. And an image of Mr. Clean -- or even better, Mr. Cleanup -- would look fine in 1996, if nimble Jack can pull...