Word: herex
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Last week, on the eve of the debut of his Sunday Times, Publisher Thomason began to learn how the Tribune and "Herex" (both priced at 10?) propose to protect themselves against the 5? tabloid. Licensed newsstands in Chicago all are built with two display shelves. Copies of the Tribune are stacked in two piles on the upper shelf; the Herex on the lower. No newsstand owner would dare disturb that arrangement without permission of either paper. All too familiar with the bloody history of Chicago's oldtime circulation wars, Publisher Thomason induced the Commissioner of Public Works to call...
...breaking even a year ago, last year lost $137,000 of which $123,000 was charged to Saturday editions. With an anticipated Sunday circulation of 400,000 and capacity volume pages of advertising in the first issue, Publisher Thomason looks for fat returns. (Sunday circulations: Tribune 972,414, Herex...
...Chicago Herald & Examiner took the cue, arranged to have Acting Corporal Garland E. Cain of Chanute Field, Rantoul, 111. make a similar set of pictures, using two cameras, one painted white so that Corporal Cain would know which to start on when the other was empty. Last week the Herex printed a full page of its pictures-excellent pictures, but not quite so good as the Germans', possibly because Corporal Cain had to think about pulling the ripcord of his 'chute, whereas the Germans merely jumped and let their 'chutes open by means of ropes made fast...
...career of the Herald & Examiner ("Herex") as it is known today really dates from 1902 when William Randolph Hearst started his Examiner. In 1918 the Examiner swallowed the Herald which, prior to that, had absorbed the Times* Record and Inter Ocean. The story of the Herald & Examiner is in general that of any Hearst paper in any big city; but even more sensational, more blatant because of Chicago's shocking newspaper history. Wherever seasoned newsmen gather, tales are told of the Herex's famed exploits. There was the time when the late "Hildy" Johnson (TIME, April 20) got an exclusive...
Archly the rival Tribune pasted the clipping on its bulletin board with this legend: "When there is no news, the Herex digs...