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Word: heroicizing (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...largest retail business. Grandma was destroyed by the inept management to whom my uncles John and George had entrusted her. After the company had lost more than $50 million in 1973 alone, in desperation a president, Jonathan Scott, was brought in from outside, and he has made heroic efforts to turn it around. But as you suggest, the resources and prestige of a Tengelmann may well prove the decisive factor...

Author: /time Magazine | Title: Letters, Feb. 26, 1979 | 2/26/1979 | See Source »

...reduce consumption will require not only heroic conservation but also costly development of domestic sources and a switch to alternative fuels. Today's crisis may mean that needed reforms will get fresh attentions and new support. "Congress now realizes the seriousness ot the situation," says Energy Secretary James Schlesinger. " It is necessary to take advantage of short-term emergencies to sell the need for unpopular measures...

Author: /time Magazine | Title: Business: Still a Fuelish Paradise | 2/26/1979 | See Source »

...even the most uncultivated picked up on his being there. By evening's end, it was clear that it was the spectral presence of the ghost of that late, great form of entertainment, vaudeville, which had made the show. Yes, the program contained lively music, and a captivating, even heroic, effort from Joe Masiell, but its recreation of a past era was what set it apart. For those in the audience who remembered vaudeville--The Palace, the lonely spotlight, that special rapport between individual performer and audience--this production brought all the images back. For those who post-date...

Author: By Jamie O. Aisenberg, | Title: The Ghost of Vaudeville | 2/23/1979 | See Source »

...production notes for this film say that Paul Schrader was born in Grand Rapids, where Hardcore's modest, acutely observed opening sequences are set. They also tell us he was raised in the stern Calvinist tradition that sustains the heroic father figure (George C. Scott) as he searches for his runaway teen-age daughter. The girl has disappeared into the demimonde of pornographic film production in California, with its attendant agonies of drug addiction and prostitution. Schrader's feeling for the small-town society and values of his youth is respectful, never patronizing. There is an authenticity...

Author: /time Magazine | Title: Cinema: Porn Scorned | 2/19/1979 | See Source »

Schrader is making an attempt to redeem an American heroic myth. He is trying to say that in the simple perceptions of unsophisticated people there are a strength and decency too often underestimated by media pundits who have lost touch with the values by which most of America still lives. When we see Scott's anguish as he witnesses a porno film starring his daughter, then watch him plunge bravely into that awful and degrading world searching for his child, we cannot help being moved...

Author: /time Magazine | Title: Cinema: Porn Scorned | 2/19/1979 | See Source »

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