Word: hertz
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...network subsidiary. "The General," 77 and ailing, is still board chairman, but RCA is now run by his son, President Robert W. Sarnoff, 50, who has chosen to move the firm into other fields. The younger Sarnoff, who has already engineered RCA's long-reach acquisitions of Hertz Corp. and the publishing firm of Random House, believes that "it is desirable to broaden our base" even more...
...Sound. The script is then delivered to a production group usually an independent agency. In the casting process, actors are chosen for the "authentic look," Jack Gilford, for instance, seems typecast as the conniving Cracker Jack addict, and Lou Jacobi looks every bit the beleaguered traveling salesman in a Hertz ad. Narrators Ed Herlihy for Kraft Foods and Alexander Scourby for Eastern Air Lines are prized for their ability to project "appetite appeal" and a "prestige sound." Just as important is the preparation of catchy music, which may even become a bestseller on the pop charts, as was the good...
...eight-shot revolver, model 55 SA?a relatively cheap weapon that retails for $31.95?was yielding information. The serial number had been registered with the State Criminal Identification and Investigation Bureau. Within minutes, the bureau's computer system came up with the pistol's original purchaser: Albert L. Hertz of Alhambra. He had bought the gun for protection in August 1965, after the Watts riot. He informed police that he had subsequently given it to his daughter, Mrs. Robert Westlake, then a resident of Pasadena. Mrs. Westlake became uneasy about having a gun in the same house with...
...Airline schedules were so fouled up and so many potential travelers had given up in disgust that he found himself the only passenger on an Air France 707 to London. After catching a rare flight to Le Bourget airport, his luck held and he managed to get the last Hertz car available. Then, like his colleagues fanning out from Paris to Lyon to Marseille, Gooding went out to get his first taste of tear gas and to learn that a press brassard on a coat sleeve would be an open invitation to a mauling from the police...
...airport, someone picked up a pamphlet titled "How to Survive in Indianapolis" from the Hertz girl. We laughed. Surely it wouldn't be all that difficult. Our ride into headquarters had yet to show up. The air terminal was quiet. Two members of the Royal Laotian Army arrived and were greeted by a couple of U.S. soldiers. An advance scouting party, we joked. Or, perhaps, a remake of The Manchurian Candidate. They were hurried off in a dung-colored government car. So we stood, a few sat, in the middle of the lobby, 18 of us, sleeping bags, suitcases...