Word: heydays
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...teenagers--a phenomenon of the post-Columbine, post--Bill Clinton years. Two decades ago, prevention efforts aimed at kids focused on school programs that taught the dangers of excessive drinking. The trouble was, the programs didn't work very well. Teen drinking rose during the 1980s, the heyday for well-meaning, not especially effective programs like Drug Abuse Resistance Education. "The research kept coming over and over again that you can do this education stuff, but then you put these kids back in this culture, and it really doesn't make much difference," says DiCiccio, who has a master...
...There's just one problem. Kobe Bryant might hijack the show. He's just too damn good right now, averaging almost 32 points per game in the playoffs, hitting every ridiculous shot you can imagine, looking every bit as good as Michael Jordan in his heyday. He scored 17 fourth-quarter points in L.A.'s decisive Western Conference finals win over the Spurs, lifting his growing legend...
...fist bump's precursor, the low- and high-fives, originated in the 1950s, again mostly among athletes, who deemed handshakes too muted and formal for celebrating teamwork and triumph. The 1980s are generally regarded as the heyday of the high-five, though the gesture has enjoyed a revival of sorts in recent years - especially among Gen-X parents and their offspring. Modern-day high-five enthusiasts have even created a cellphone version: Callers high-five their phones (slap the speakers) or simultaneously type...
...become a habit in Vladimir Putin's Russia to splash cash on sports events, using them them to boost the nation's morale in the tradition of the Soviet Union in its heyday. And there was certainly an opportunity for crowing, just last week, when Russia's Zenit St. Petersburg won a 2-0 victory over Glasgow Rangers in the UEFA Cup Final staged in Manchester. That trophy may be a lesser tournament than the Champion's League, but that didn't stop both Prime Minister Putin and his President-consort Dmitri Medvedev from celebrating Zenit...
...ideal entry point: the training-shoe market is ripe for a revival. Nike popularized cross-trainers in the late '80s and early '90s with its famous "Bo Knows" campaign, which depicted the multisport star Bo Jackson playing hoops, football and tennis and weight-lifting in his Nikes. Since that heyday, the sporting life has become more specialized but training more diverse...