Word: high-end
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...Perversely, the incredible economic growth is having an impact in other ways, driving up rates of rich-world diseases such as obesity and diabetes and encouraging high-end health services, some of which offer world-class care but remain far beyond the reach of the vast majority of Indians. It's these services - think of last year's surgery to save an Indian girl born with four arms and four legs - and the skill of India's world-class doctors that the country brags about when its marketers sell India as a medical-tourism destination and an emerging health-services...
...eBay. What's more, it would help authorities locate people in roadside emergencies or if they're reported missing, much like GM's OnStar service. "Two-way connectivity is definitely on our roadmap," says Larry Rougas, vice president of marketing and product planning for Pioneer, which specializes in high-end navigation devices with large screens. Until then, you're on your own when it comes to keeping your GPS from ending up in the wrong hands...
Something new has been brewing in Harvard Square. Starbucks rolled out a new, high-end coffee machine to six Seattle and Boston stores, including one of Harvard Square’s Garage locations. The machine, called the “Clover,” retails for $11,000. Expensive espresso machines are nothing new—an espresso machine from Williams Sonoma can run close to $4,000. But the Clover only makes coffee—one, slow, meticulous, pressed cup at a time, which barista Teena L. Eggleston called “couture coffee.” The machine...
...vegetables or with bread--though I still wouldn't pay this much even for an olive oil that made me psyched to eat zucchini. The Five Star Butter Co.'s raw, organic butter comes in a comfortingly simple plastic tube, since it's sold mostly to high-end restaurants that put it in their own molds before serving it. The company has the guts to call it the Best Butter on Earth, and at 83% butterfat, it is deeply creamy, almost more like cheese than butter. And Manicardi's 25-year-old balsamic vinegar, $145 for a 100-mL bottle...
...have obviously high-end global products. But to be successful in emerging markets, you have to think about what are [called] value products, which are then basically designed in China, engineered in China, manufactured in China and for the world...