Word: highs
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Dates: during 1950-1959
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Admen buzz that one of Madison Avenue's biggest agencies pays up to $1,000 for dropping a mention of a client on a high-Trendexed show. A Hollywood public-relations agency spreads word that for $500 it can get plugs into the scripts of one of the half-dozen most popular TV comedians. One Beverly Hills agency that specializes in placing plugs, Fishell & Associates, sends out to writers and producers a long list of "clients" that pay it for arranging a mention. Among them: Howard Johnson, Betty Crocker, Western Union, Wheaties, Diners' Club, Gallo wines, Playtex girdles...
...most gifted female athlete in the history of Pennsylvania's Radnor High School was a tall (5 ft. 7½ in.) brunette with a booming tennis serve and a fine basketball hook shot. After she left Radnor, the brunette became one of the best lyric-coloratura sopranos in the world. Last week a busload of teachers journeyed to Manhattan to cheer the school's most famous alumna in a new kind of starring role. Young (24), shapely (36-24-36) Soprano Anna Moffo was making her debut at the Met in Verdi's La Traviata...
...three years Soprano Moffo has been riding high on the European opera and concert circuit. To U.S. opera buffs, she is known as the star of several fine recordings, including Madame Butterfly (RCA Victor) and Capriccio (Angel). As Verdi's consumptive heroine, she demonstrated last week that her acting is almost as good as her voice. Strikingly handsome in a hoopskirted, bare-shouldered, pink ball gown, she made the Violetta of Act I into a moving figure of feverishly hectic gaiety. As the opera progressed, the coquettish attitudes gave way gradually, until by the final act Violetta emerged...
Kabalevsky's conducting stint last week was the high point for a touring musical contingent from Russia, including Composers Dmitry Shostakovich, Konstantin Dankevich, Tikhon Khrennikov, Fikret Amirov, and Music Critic Boris Yarustovsky. As they were on their previous stops-Washington,. San Francisco, Los Angeles, Louisville, Philadelphia, New York -the Russians were strenuously entertained in Boston. As usual, they gave no individual interviews, uttered polite platitudes about music. What distinguished the Boston visit was the obvious affection the visitors had for the Boston Symphony, the first U.S. orchestra to tour Russia (in 1956), and for its Russian-born or Russian...
Nelson applauds Delaware's low-pressure approach to high-pressure football. His first-team players were all recruited from within 100 miles of Newark, practice a bare seven hours a week, think nothing of joshing with their coach, who still manages to look like an undergraduate, prefers Pepsi-Cola to hard liquor. "Football at Delaware is not an end in itself," says Nelson. "The preservation of intercollegiate football is on this level...