Word: hillses
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For hard proof this economy is going to the dogs, consider the box office, where a little bitch wearing Chanel has had the No. 1 movie in the country for two weekends in row. In the past 10 days, Disney's Beverly Hills Chihuahua, the tale of a pampered Angeleno...
Drew Barrymore is the voice of Chloe, a high-maintenance, pink-bootie-wearing Chihuahua with a hovering celebrity owner (Jamie Lee Curtis). When her careless dog sitter (Piper Perabo) takers Chloe to Mexico, the pooch is kidnapped by a dog-fighting ring. But in this pup's harrowing quest to...
If that all sounds like a high-budget Taco Bell ad to you, you must be a cat person, because audiences have rated Beverly Hills Chihuahua an A, according to Cinemascore, a company that exit-polls moviegoers. "People love this movie," says Chuck Viane, Disney's head of distribution. "When...
Beverly Hills Chihuahua has more than just escapism going for it. As the tale of an overindulged heroine learning to do without her day spa, it might appeal to moviegoers who are tightening their budgets. "Sometimes a Chihuahua is not just a Chihuahua," says Paul Dergarabedian, president of box-office...
In a season when studios typically start unfurling their Oscar fare, the success of mindless chow like Beverly Hills Chihuahua may not bode well for more serious-minded films due in coming months. "Anything with a dark theme this fall, I'm questioning," says Mason. "People are rejecting war and...