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...Bull, conveniently at hand. (Brandweek estimates that Red Bull spent $100 million annually to launch itself in the U.S., a number the company disputes.) In any case, it was money well spent. Red Bull has annual global sales at more than $1.5 billion and an army of hip young devotees...

Author: /time Magazine | Title: Business Books | 5/22/2008 | See Source »

...Vincent M. Gaughan broke several bones while climbing a ladder; another time, because Kelly needed an appendectomy. Last December, the singer failed to make a scheduled court appearance after Utah authorities stopped his speeding tour bus. All the while, Kelly made millions with various projects - including 2005's acclaimed hip-hopera, Trapped in the Closet. There was much skepticism about whether Kelly, 41, would ever face trial. Even on Tuesday morning, amid opening arguments, there was nearly a mistrial after one of the case's lead detectives used the word "investigation" on the witness stand - violating a court order barring...

Author: /time Magazine | Title: The R. Kelly Trial: Starring That Video | 5/21/2008 | See Source »

Terrance Dean, author of the new memoir Hiding in Hip Hop: On the Down Low in the Entertainment Industry - from Music to Hollywood has had celebrity blogs in a mini-frenzy since Simon and Schuster announced last year that he would release a book dishing about closeted gays in the entertainment industry. The catch? The 10-year industry vet doesn't actually reveal names; he instead uses a slew of blind items recounting his run-ins - often intimate - with famous gay men hiding out in the film, television and music worlds. In a time when authors are being unmasked...

Author: /time Magazine | Title: Guess Who's Gay in Hip-Hop | 5/15/2008 | See Source »

...Jacobs, 36, to use them as the basis for Yo Gabba Gabba!, their popular and quirky show on Nick Jr. that teaches preschoolers life's important lessons. Schultz and Jacobs, who's also a father, figured a show like this was overdue. "[Kids' shows] needed a new generation of hip parents," Jacobs says, "not a bunch of executives doing research." So six years ago, they set about tackling the job themselves...

Author: /time Magazine | Title: Yo Gabba Gabba! | 5/15/2008 | See Source »

...hardly a straight path to the top. After struggling to get a response from several networks, the show first got traction on the Internet, where Nickelodeon execs noticed the secret ingredient that makes Yo Gabba Gabba! work: funk--lots of it. The songs are set to contagious hip-hop beats, and the animation is so retro it looks like a rave party for kids. "We have all the traditional elements, but they are repackaged in a contemporary way," says Jacobs...

Author: /time Magazine | Title: Yo Gabba Gabba! | 5/15/2008 | See Source »

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