Word: hipper
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...corner, downing an impotent Utah beer and staring at a roomful of younger, hipper, less competitive people. They really were just happy to have their work shown to an eager audience. And for at least that moment, I was happy to have talked about myself to celebrities, eaten free food and drunk an enormous quantity of free absinthe. In fact, Defamer.com called me "the most coddled noncelebrity at Sundance." Which could form the basis of a pretty good short for this June's CineVegas festival...
...than 1 billion copies of its hit toy by cultivating its wholesome image, making it as popular with American kids as it is safe for parents. But the toy industry has been changing. Girls are trading in traditional favorites for video games at younger ages while tweens flock to hipper dolls like Bratz, which launched in 2001 and quickly chewed into Barbie's market share. Mattel last year won a copyright-infringement case against Bratz owner MGA Entertainment, but that didn't change the fact that, over the past five years, Mattel's domestic sales of Barbie-related products have...
...Games, a collection of extreme sports competitions whose winter event takes place January 22-25, did not exist until ESPN (and its hipper offshoot, ESPN2) realized in the early 1990s that there was a huge, demographically desirable slice of America that wasn't watching SportsCenter. ESPN executives, aware they were missing out on ad dollars that could be coaxed from finicky flannel-wearing Gen Xers, launched the X Games in 1995. (See TIME's Top 10 Fringe World Titles...
...movie, based on William Steig's children's stories about a softhearted ogre, was one of the most charming of the new wave of cartoons for the whole family launched in 1989 by Disney's The Little Mermaid. With its fart jokes and self-parodying humor, Shrek was hipper and funnier than the more earnest and straightforward Disney fairy tales, as well as one of the few that appealed primarily to boys, an underserved audience on Broadway, where shows like Wicked and Legally Blonde have become love objects for tween girls. (See TIME's Top 10 Plays and Musicals...
Like Zagat, Only Hipper. The pocket-size Black Book guides review bars, restaurants, clubs and hotels in 23 cities worldwide, with specific food, drink and seating recommendations, useful tips like "crazy buzzy, come at a weird time" or "warning, your plastic has no power here," plus Q&As with local luminaries. If you're looking for something less stodgy than Zagat and more personal than Michelin, the Black Book may be for you. You can also download the free Black Book app to your iPhone, if you don't want to spring for the paperback...