Word: hipper
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...Sports like BMX are the future of the Games, to the chagrin of some traditionalists. The Olympics are trying to get younger and hipper. Over the past decade, the Winter Olympics have cashed in on the action-sports craze captivating the young demo. With interest sparked by ESPN's surprisingly popular X-Games, snowboarders and freestyle skiers have snatched medals and, more important, ratings points. How mainstream have action sports become? Snowboarder Shaun "The Flying Tomato" White, poster boy of the '06 Torino Games, is now a pitchman for American Express...
...hairdos and Hare Krishna chants may be dated, but Hair still looks hipper than most of its rock-musical descendants: more musically adventurous than Rent, less narratively conventional than In the Heights. Watching a group of artists breaking loose, adapting an art form to reflect the times and pursuing the dream that those times might change as a result is inspiring in any era. Today Hair seems, if anything, more daring than ever...
...notes to guests are written in haiku, and the staff comes from behind the desks to help with luggage or discuss the best local restaurants. "Their customer is maybe a little more conservative than Aloft," says Chris Woronka, an analyst who follows the hotel industry for Deutsche Bank, "but hipper than Marriott Courtyard or Hilton Garden Inn customers...
...Just as relevant to the kids, these hipper shows are helping move musical theater out of the nerdy backwater of the high school activities. "The homecoming king and queen at our school are both drama people ? not the football player and the cheerleader," says Stacy Hansen, theater director at Valley High School in West Des Moines, Iowa. "For so long, if you were in drama, you were a nerd. Now it's the cool thing...
...Rififi, he wrote, "From the worst crime novel I have ever read, Jules Dassin has made the best film noir I have ever seen." Dassin's Euro-movies had a vogue among middlebrow U.S. reviewers, who might have thought he was French. (Pronounce it Zhool Da-saaan.) The hipper critics knew better. He was "strained seriousness" to Andrew Sarris. On seeing Phaedra - an updated Greek tragedy that threw Anthony Perkins into the arms of stepmother Mercouri - Pauline Kael compared it invidiously to a Bette Davis weepie. Both were making the same point: that art isn't only what comes from...