Word: hirata
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Dates: during 1952-1952
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...first Japanese concern to do so since 1937. The event was solid evidence of the large strides toward commercial and industrial recovery now being made in Japan. It was also a tribute to the efforts of Robert H. Garey, Pacific publishing manager for TIME-LIFE International, and Harold Yoshiomi Hirata, TIME'S Tokyo advertising salesman, who have long been urging Japanese businessmen to seek world markets for their products...
...Bank is the first to offer its services to readers on the U.S. mainland, TIME'S Pacific edition last year carried advertisements from 42 other Japanese concerns, whose products range from chemical fertilizers to sewing machines, photographic equipment, steel tubing and surgical instruments. Like most U.S. advertising salesmen, Hirata is often called on by his clients for a wide assortment of advice. They ask about everything from export methods and the use of English terms to the problem of how to reach the proper market for their products. In providing the answers, Hirata finds that his broad background...